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The Cyber Go-To-Market Talk podcast for cybersecurity sales and marketing teams
The podcast that tackles the question:
How can cybersecurity companies grow sales faster?
We talk with cybersecurity CROs, CMOs, CEOs, as well as sales and marketing experts in our movement to grow cybersecurity companies faster than the competition.
Listen in, and you will get proven strategies to
- build and execute world class sales processes
- help your sales team be more effective,
- do great marketing
- launch programs to get more leads, and
- create your killer go-to-market growth engine.
If you are a seller, marketer, leader, CEO, or founder at a cybersecurity company, you are in the right place.
The Cyber Go-To-Market Talk podcast for cybersecurity sales and marketing teams
88: 3 tips to connect better with prospects
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Send me a text (I will personally respond)
Sometimes it feels like we have very little connection with a prospect. There is little rapport and not much commitment to change. Sometimes we think too logically about what we are doing and a little emotion can lead to a deeper connection and deals with more momentum. This episode gives 3 tips on how to get that deeper connection.
Fast ramp to revenue for your new sales hires
A proven training program to get your new sales hires productive in just 4 weeks using your content and sales process, but without using your own headcount.
Follow me on LinkedIn for regular posts about growing your cybersecurity startup
Want to grow your revenue faster? Check out my consulting and training
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